Two drug dealers who set up business in January were shut down by specialist officers within six months.
Joshua Mitchell and Dillon Jules were both sentenced to five years and seven months in jail after each admitting a string of drugs offences.
Mitchell, of St Mary’s Court, Southend, and Dillon, of Halcot Avenue, Bexleyheath discussed how they would set up their own drugs line into Basildon on the app WhatsApp.
They then began sending advertising messages to drug users in March.
But officers from Essex Police’s Op Raptor South team were able to quickly link the line to the pair and carried out co-ordinated arrests on June 16.
During searches of their homes, officers found a tuna tin containing 13 wraps of heroin. In a separate pot, there were 35 wraps of crack cocaine.
Officers also found a tin containing herbal cannabis, £500 in cash, a lock knife and other drug paraphernalia.
Mitchell, 26, and Jules, 38, both admitted one count of conspiracy to supply Class A drugs, conspiracy to supply crack cocaine and two counts of possession of a Class A drug with intent.
They appeared at Basildon Crown Court on October 6 and were both sentenced to five years and seven months in prison.
All drugs and drug paraphernalia seized will also be destroyed while all cash found has been forfeited.
Op Raptor South investigator Jemma Matlin, who led the investigation, said: “Mitchell and Jules had hoped to go into business together, recruit workers and supply Class A drugs onto the streets of Basildon.
“However, I am glad to say their business never really got off the ground.
“The case against both of them was so overwhelming that they could not deny the charges against them and they will both spend a considerable time in prison.”